Privacy Policy

This document is the Privacy Statement (“Statement”) of Your Audience Limited (“Audience”, “we”, “us” or “our”). In the course of providing our services we necessarily receive private information (referred to in this Statement as Personal Information) and this Statement sets out our policy for how we deal with such information.

To make this Statement easy to understand, we have divided into sections with titles that describe the contents of each section.

This Statement also elaborates the choices you can make about Personal Information we collect and and your rights in relation to that Personal Information.

1. Introduction

At Audience, as a fundamental guiding principle, we respect the privacy of Personal Information and take individual privacy rights very seriously.

The data we collect and use is limited to the purpose for which it is provided and for the limited other purposes specified in this Statement.

To the extent we collect Personal Information, our objective is always focused on servicing the requirements of our business counterparties and in providing them with the benefits associated with the services we offer.

For absolute clarity, Personal Information is any information that can be used to identify you or which can be linked to you. Specifically Personal Information is “Personal Data” as that expression is defined in the Data Protection Act 2018 which brought the EU General Data Protection Regulation (“GDPR”) into English law.

2. The Legal Bases we Rely upon for Processing Personal Information

There are two principal lawful bases that we rely on to process Personal Information, namely:

  • Performance of a contract - We process Personal Information where this is necessary to perform an agreement we have with you including the provision of our services to you, to help with service issues or to respond to your requests
  • Legitimate interest - We may also process your Personal Information where this is in our legitimate business interest. For example, we rely on our legitimate interest to analyse and improve the services we provide to our customers, to send out information about our services or for administrative, fraud detection or other legitimate reasons.

When we process your Personal Information based on our legitimate interest and no opt-out mechanism is available to you, you may exercise your right to object by sending an email to hello@audience.co.uk

3. Data Collection

We may collect and retain certain information about individuals with whom we need to communicate to ensure our services can be provided in an efficient and cost-effective manner. This information can be categorised in one of two ways:

  • Personally Identifiable Information (Personal Information) - This means any information about such individuals from which they may be personally identified including details of their name, address, email address, telephone number, profession, credit card details and any other information which may be disclosed to us in the course of our providing services or in securing supplies for such services.
  • Non-personally Identifiable Information - This means information of a non-identifiable nature collected by internet technologies we use to track visitors to our Website.

We do not collect any Personal Information save for that which is volunteered by our business counterparties in the course of delivering our services or ordering goods and services from our suppliers pursuant to agreements entered into with them. For example, we may request an email address to respond to support requests or to communicate with business counterparties.

4. How We Collect Data When You Visit Our Website

We use cookies to collect data that enables us to improve the delivery of our services when you visit our Website. A “cookie” is a small software file stored temporarily or placed on a computer’s hard drive. The main purpose of a cookie is to allow a web server to identify the computer and the web browser of a person using a Website. It is then possible to tailor web pages to the preferences of that person. Cookies help us display the information that we need to convey to visitors to our Website so that they understand the scope of the services we offer together with other information which we may consider to be of interest to them from time to time.

We use two types of cookies:

  • Session cookies: these store transient data, specifically a session ID that the server will use to distinguish the user’s browser from the browsers of other users. Session cookies will disappear from a user's computer when he closes his web browser or turns off his computer.
  • ‘Remember Me’ cookies: from time to time we use 3rd parties providing analytic services to ask users whether they would like to be remembered next time they visit our Website to use our Service. If the user agrees a cookie will be written to that user's browser, simply containing his email address. 'Remember Me' cookies remain on a user's computer after the user closes his web browser or turns off his computer.


Use of Cookies:


By way of example, cookies would be used:

  • to identify your computer when you visit our Website
  • to save user preferences such as interface language
  • to collect and analyse session information including duration of session, pages accessed, user location, page loading speed, search terms, page errors, returning and new users, browser preference, operating system, downloads, and referral sources


We do not use cookies to collect any Personal Information at any time.


  • Cookie Opt-out

Visitors to our Website can generally accept or decline the use of cookies through a functionality built into their web browser. Users can do this by readjusting their browser settings although it should be noted that by disabling cookies a user may not then be able to access all features of our Website.

For more information on cookies and how to disable them, you can consult the information provided at the following web address www.allaboutcookies.org.

5. When We Collect Personal Information

We may collect Personal Information from you when:

  • we are pitching for business and negotiating the possible conclusion of a contract for the provision of services;
  • you disclose this to us in the course of our providing services to you;
  • this is provided to us by a supplier of any goods or service;
  • you make a complaint or enquiry or provide other feedback to us; or
  • you otherwise disclose Personal Information to us at any time.

6. How We Use Personal Information

We use Personal Information:

  • to help us in the provision of our services;
  • to process and complete our contractual obligations including the administration of payments;
  • to confirm and investigate any transfers of monies that may occur in respect of payment of fees for servies we may provide;
  • to process and deal with any complaints or enquiries made by you;
  • to monitor, develop, run, provide and improve our services;
  • to ensure our services are provided in the most effective manner for you;
  • to notify you about changes to our services;
  • to monitor and investigate any suspected breaches of this Privacy Policy or of any agreement with you;
  • (in accordance with your preferences) to send you information by email about our services;
  • (in accordance with your marketing preferences), to pass Personal Information to third parties for marketing purposes if (and only if) you have authorised us to do so.

You can change your mind and choose to receive or not to receive communications from us or any third party who you have consented may contact you at any time by using the relevant unsubscribe link which we include in each email or by sending us an email – see “How to Contact Us” below.

We will not retain Personal Information for any longer than is necessary for the purposes of providing our services.

7. Will We Share Your Information With Third Parties?

We will never sell or pass on Personal Information to third parties for marketing or any other purposes without your consent. We only pass on Personal Information to third parties in the following circumstances:

  • we may pass Personal Information to our employees, agents, subcontractors and partner organisations to help in the provision of our services, to take payments and to provide relevant information to you;
  • Personal Information may be transferred to a successor company or other organisation in the event of a sale of our business or in the event we are placed into administration (but you will be notified if this occurs);
  • in some cases, we may use a technical partner to conduct some processing of Personal Information on our behalf, but this will always be subject to strict contractual control and in compliance with relevant data protection legislation;
  • if, and only if, you have given your consent for such purpose, we may pass Personal Information to third parties so that they can send you information about services and information which may be of interest to you; and
  • you have the right to request a copy of the Personal Information we hold about you at any time; in exceptional circumstances, we may need to disclose Personal Information to the police, regulatory bodies or legal advisers in connection with any aspect of the services we provide in the course of our business or pursuant to a court order.

In addition, some general statistical information about our customers may be passed on to reputable third parties for research purposes but these details will never include Personal Information capable of identifying the person or persons to whom it relates.

You can change your mind about the possible passing of your Personal Information to third parties at any time by updating your marketing preferences – see section 9 “Your Rights and How to Contact Us” below.

8. How We Protect Your Information

(i) Security

  • We will take all reasonable steps to protect all Personal Information we hold at all times. All Personal Information collected by us is and will at all times be stored on a secure server. Your browser will encrypt all sensitive information (including any payment details you may provide to us) before you send this to us. It is, however, an inescapable fact that the transmission of information via the internet is not completely secure. Although we will do our best to protect Personal Information, we cannot guarantee the security of Personal Information transmitted to us electronically and any transmission is at your own risk. Once we have received Personal Information, we will, however, use strict procedures and security features to try to minimise the likelihood of any unauthorised access.

(ii) Storage

  • Personal Information collected by us will be stored and processed in the United Kingdom.

(iii) Retention

  • We will retain Personal Information for as long as we deem it necessary to comply with applicable laws, to resolve disputes with any parties and otherwise as we reasonably view as necessary to allow us lawfully to conduct our business. All Personal Information that we retain will be subject to this Privacy Statement and our internal retention guidelines. If you have a question about a specific retention period for certain types of Personal Information we process, please send an email to hello@audience.co.uk

9. Your Rights, Complaints and How To Contact Us

(i) Your Rights

We want you to be in control of how any Personal Information which applies to you is used by us. You can do this in the following ways:

  • you have the right to request a copy of Personal Information we hold about you at any time;
  • you can inform us of any changes to your Personal Information, or if you want us to correct any of your Personal Information we may hold about you;
  • in certain situations, you can ask us to erase, block or restrict acces to your Personal Information, or object to particular ways in which we may be using your Personal Information; and
  • in certain situations, you can also ask us to send your Personal Information to a third party.

If we are using your Personal Information with your consent, you are entitled to withdraw that consent at any time. Moreover, where we process your Personal Information based on our legitimate interest or in the public interest, you have the right to object at any time to that use of your Personal information.

We rely on you to ensure that Personal Information is complete, accurate and up to date. Please do inform us promptly of any changes or inaccuracies by contacting hello@audience.co.uk

If you wish to access, edit or remove profile information, or request deletion of your Personal Information, you can do so by sending an email to access@audienceldn.co.uk

We will respond to any request to access or delete Personal Information as soon as possible, and in any event, within 30 days.

ii) Complaints

We are committed to working with you to obtain a fair resolution of any complaint or concern you may have about our use of your Personal Information. If, however, you believe that we have not been able to assist with your complaint or concern, you have the right to file a complaint with the data protection authority in your country (if one exists in your country) or with any other relevant supervisory authority.

iii) How to Contact Us

If you have any comments or queries or complaints in connection with our Privacy Policy, would like to access your Personal Information or need to send us updated or corrected information including changing your marketing preferences, please contact us by email at hello@audience.co.uk


Information about us

We are Your Audience Limited, a company registered in England and wales with company number 09266685). Our registered address is at Ground Floor, 13/19 Vine Hill, London EC1R 5DX.

This Privacy Policy was last updated on 4th April 2024