The wider implications of the Metaverse
Published: May 2022
Welcome to the Metaverse. Here the physical blends with AR and VR. Here your Meta ‘me’ avatar lives, breathes, works, shops and interacts with others in a shared online universe. You aren’t just present in the real world, you’re actually present in the internet – not just a spectator.
There’s been a lot of chatter and healthy debate surrounding the Metaverse. Now it's time for us to give our take. We weigh up the benefits and drawbacks of the Metaverse, answering key questions such as: does it provide or lack personality? Is it cost efficient? Is the Metaverse sustainable?
In an age of innovation, we must continue to ultimately design experiences that drive genuine and authentic connections that bring us closer together.
AudienceThe wider implications of the Metaverse